Named Exclusive Webcast Home of the 2016 Arnold Classic!


FOR IMMEDIATE RELEASE: Named Exclusive Webcast Home of the 2016 Arnold Classic!

COLUMBUS, Ohio – As part of an evolving fitness & bodybuilding media category, has been named the exclusive webcast provider of the 2016 Arnold Classic on March 4-5.  Widely regarded as one of the year’s biggest online attractions, theFREE Webcast will air on the recently launched website, the fitness industry’s new media hub & blogosphere,created by industry veteran Dan Solomon.  The agreement gives Digital Muscle (and its streaming partners) the exclusive rights to carry the LIVE coverage of the Arnold Classic Men’s Bodybuilding Championships along with the prestigious Fitness International, Bikini International, Figure International and Physique International.  The presenting sponsor of the production is Nutrition Active Sport, the #1 provider of nutrition support for the athlete in everyone.

“This is an exciting opportunity for us to be able to work closely with Arnold Schwarzenegger, Jim Lorimer and their legendary team.” Solomon explains, “And it’s a dream come true to be able to launch Digital Muscle with the momentum of a world class media event.”

Jim Lorimer, the co-creator of the event, adds, “This media partnership with Digital Muscle is a powerful and exciting opportunity for fans to enjoy our event from all around the world.  Dan and his team are committed to the level of quality that Arnold and I have strived for since we first came together back in 1975.”

Digital Muscle has assembled an experienced production team for the Columbus based event, including co-executive producers Jay Hammett and Tommie Roper, along with longtime webcast producer Travis Chapman. Dr. Norma Curby has also signed on as a co-executive producer.  Solomon will lead a hosting team that includes several industry notables.

The 2016 Arnold Classic will be highlighted by the highly anticipated return of two-time Arnold Classic champion Kai Greene, competing for the first time in nearly a year and a half. The Webcast Schedule (March 4th and 5th) is as follows:

Friday 6:30pm ET: Arnold 212, Fitness, Figure & Women’s Physique International Finals and Pole Fitness Championships

Saturday 1:00pm ET: Prejudging of the Arnold Classic, Bikini International and Men’s Physique.

Saturday 6:30pm: Finals of the Arnold Classic, Arnold Classic Physique, Bikini International and Arnold Strongman Classic


About Digital Muscle: The fitness industry’s new media hub, is an emerging multimedia destination, combining broadcast and webcast programming with an ever-expanding blogosphere, featuring selected fitness minded insiders, experts and celebrities.  Digital Muscle is the exclusive webcast provider for the 2016 Arnold Schwarzenegger Classic as well as a Gold-Level sponsor of the event (The Digital Muscle Nutrition Superstore will arrive soon). Advertising, sponsorship and content related inquiries should be sent to[email protected].